politics isn’t pretty
January 9, 2006 5 Comments
If you follow the link from the Hooters image in the previous post, you’ll eventually find silhouette images like Apple’s award-winning iPod campaign, but with bikini babes. I think it’s a clever derivative.
In my previous professional incarnation, I had several opportunities to go to conferences and expos. I saw my first “booth babes” in Las Vegas. While standing in a long line at one point, I got to eavesdrop on 3 blondes running a booth for some router manufacturer. I got the distinct impression that their regular job was as strippers and that they were just going back and forth that week between the club and the expo. I guess that makes Las Vegas a good place to hold a conference.
A few years later, at a different conference in a different branch of the industry, I knew the people in charge of setting up the expo booth for a computer game company. This time we were all in Atlanta. Apparently the game company didn’t call the modeling agencies early enough. All of Atlanta’s models were already booked, many of them working as booth babes for other companies. So the people I know ended up (1) hiring specialty models, like upscale middle-aged jewelry print-ad and junior miss types, (2) shipping some New York City strippers down to Atlanta. That’s a story for another time.
So booth babes help sell network packet routers and online multiplayer games. Hooters uses local hotties to sell fried food. As I wrote about in my article, cartelized airlines used to use sexy stews to lure upscale business passengers away from each other.
Maybe what anarchism is missing is sex appeal. I’m not suggesting that the anarchist theorists should themselves be sexier — any more than I’d suggest that circuit board designers, game coders, or fry cooks be selected for bedroom appeal. I just think maybe it’s time to take a lesson from Madison Avenue. This idea will be less repellent for my comrades in the anarcho-capitalist camp, but I figure I’ll have to sell it to the lefties. For example, I think bikini babes are just what’s needed to promote the ideas of 19th-century Russian anarchists, whether communist, militant, or pacifist.
No, I don’t think it obscures the central message. I think it grabs the attention of the fence-sitting archist, especially the statist male heterosexuals.
Or maybe I was just in the mood to play with cheesecake images in photoshop.